Review of Tilda Website Builder | TechRadar



Tilda is one of many website building services, but does it offer something special that sets it apart from the competition?

Unlike some, Tilda offers a free service, which gives you a feel for what’s available, without unlocking all of the features, and it’s a great way to see what it’s all about without committing to it. Better yet, you can also try the paid features for free for 14 days.


Tilda offers two paid plans as well as one free plan (Image credit: Tilda)

Packages and prices

There are three plans available, as Tilda tries to make things as simple as possible. The first is called ‘To free‘, and lets you create a website, with up to 50 pages and 50MB of storage. Your personalization is however limited, with access only to the “key blocks” to design and personalize your online presence.

Then is’Staff‘, the first of the two paid plans. All “Free” restrictions are lifted because not only are you able to fully customize your site, but you also have 500 pages and 1 GB of storage. You are also open to creating a blog and setting up an online store. This plan would cost you $ 10 / month when billed annually, or $ 15 per month.

Finally there is’Business‘, which expands your creativity to five websites instead of one, for $ 20 per month when billed annually or $ 25 per month.


Tilda’s website service is block-based: you select the ones you want, add them to your page, and build your site that way. There are currently over 500 fully customizable blocks with more being added on a regular basis. You also have access to over 200 responsive templates, can add animations to liven up your site, have access to photo editor, royalty free image library, icon collection and can integrate YouTube, Vimeo, SoundCloud and Coub media. Not to mention, of course, blogging and e-commerce facilities.

There are a lot of things to attract potential customers, so let’s take a look at this firsthand …

Basic customization

After registration (which involves giving your name, email address, and setting a password), you have access to the dashboard without even having to provide your credit card details (i.e. is because the free plan is automatically selected when you do this).


Choose from hundreds of responsive templates to build your site (or build one from scratch) (Image credit: Tilda)

Creating a new website takes you to the templates section, which is divided by category (like Company, Store, Event, etc.) and also includes a search box. Choose the one you like and get ready to personalize it …

Change blocks

Changing one block for another is easy, via the leftmost menu (Image credit: Tilda)

As you scroll through your model, you will see menus appear at the top left of each block. These allow you to replace this block with another, modify the parameters of the block or customize its content.


Personalization options for each block appear in a sidebar (Image credit: Tilda)

Personalization is done via a sidebar that appears on the left when invoked. From there, you can change the height, color, padding of the block, select the style of the buttons, different typography, or any animation you want to apply to specific parts of the block.

Everything is very simple, although you have to go through several menus to access the control you are looking for.


To edit the text, just click on it and start typing (Image credit: Tilda)

Editing the content of a block can be done by clicking on the orange ‘Content’ button, or more simply, by clicking on or by selecting the existing text and typing it. When you do this, basic text controls appear at the top of the window.

Complete modification

More beyond the “free” plan to get extended customization control on all blocks (Image credit: Tilda)

Customizable blocks

Going beyond the free plan unleashes Tilda’s true potential. For example, each part of a block can be completely modified and personalized. You can move objects, resize them, delete them, add more, etc. Essentially, the block is just a placeholder for your inspiration, allowing you to personalize any of them beyond recognition.


Blogs have all the tools you would expect, but starting a blog is a lot harder than it probably should be. (Image credit: Tilda)

Starting a blog is a lot more complicated than you might expect, but luckily Tilda has a ton of very useful and informative video tutorials to walk you through the process, but be aware that this is no big deal. “one click and you are done”. You need to set up a special block (from the News & Feed section), create a feed from scratch, and most importantly, link your feed to the blog block on your page. However, once set up, the process is then similar to other competing blogging tools. For example, you can add text, insert images and videos, and schedule the article to publish.

Another feature that is increasingly seen as essential these days is an online store, accessed through one of Tilda’s many “Store” blocks. You use the content section to manually replace placeholder images, text, and price. Adding products can be done more quickly via the Catalog option, and if you have a CSV file on hand with all the details of your products, you’ll be happy to know that Tilda supports that as well so you can download all the required information in one. go.

The configuration of a payment gateway is done via the main page of the Site parameters (in the correctly named “Payment systems” section). You have the usual suspects, such as PayPal, 2Checkout, and Stripe. There are also options like cash on delivery or bank transfers. You can add as much or as little as you want. This is also the place where you can create promotional codes.

Your customization options are quite extensive, and what you lose by having to configure just about everything yourself, you gain by creating a truly unique experience for your visitors. This is obviously not ideal if you just want to grab your information and go, and if so, there are a myriad of other services out there for you, but we love Tilda’s more personalized approach, even if it does. takes longer to set up.


Tilda’s help center is searchable and extremely organized (Image credit: Tilda)


Tilda has a fairly comprehensive support section, with articles divided into categories and a search box to help find answers faster. The articles are well written, easy to understand, and are filled with annotated screenshots to make the whole process easier. As mentioned above, video tutorials can also be found to help you navigate through the more complex functions.

If you need more individual attention, you can open a ticket with your query. We found that during their business hours the staff responded quickly and efficiently (you are advised that it may take up to 2 hours to get a response during these hours, but we got responses faster than that – obviously YMMV).

Final verdict

Tilda is a very good website builder and is great for people who like to understand how their system works by basically connecting all the dots themselves. While you are provided with the wide brushstrokes, you have full control over the personalization, and nowhere is it clearer than with blogging and e-commerce tools that will only work if you connect all systems. yourself. It’s not difficult once you know how, and the instructions are very clear, but it’s not a service for people who want everything done for them. Yes, Tilda can help you create very simple sites with very little input from the site owner, but her power is in her personalization features, which are really really good.



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